— Projects —
The numbers are the argument.
Eighteen engagements across six services. Each one started somewhere measurable and ended somewhere better. Pick a service to read the studies.
I. Paid Acquisition· 2 Engagements
The numbers are the argument.
Performance marketing and lead generation across Meta, Google, and search — built as full-funnel architecture, not stacked ad sets.
Aiza Beauty
Luxury Skincare · Dubai, UAE
From 1.1x ROAS and AED 40K Burned — to AED 180K Revenue in 90 Days.
4.8x
ROAS Achieved
−81%
Cost Per Lead
AED 180K
Revenue / 90 Days
A Dubai luxury skincare brand with strong product but a 1.1x ROAS, no creative testing framework, and six months of wasted spend. Campaign architecture was flat, audiences stacked, retargeting non-existent.
Christie's Montenegro
Luxury Real Estate · Montenegro
47 Qualified Enquiries in 30 Days. CPL Down 81%.
AED 450 → 85
Cost Per Lead
47
Qualified Enquiries
30 Days
Campaign Window
An exclusive Christie's affiliate in Montenegro spending AED 450 per lead — and getting enquiries from the wrong buyer entirely. Sales spending 80% of their time on dead leads.
